Lead feeds

New business registrations, delivered before they land in anyone's database.

A newly registered business needs everything: banking, insurance, payroll, software, supplies, services. List vendors sell that moment weeks late, pre-packaged, and to all of your competitors at once. Recordpipe builds your own feed from the registries — your geography, your filters, your schema, refreshed on your cadence.

What we deliver

Registrations as they publish

State and county sources collected on daily/weekly cadence — the timing edge is the whole point.

Your filters, not a rate card

Entity types, industries, geographies, registered-agent patterns — scoped to your ICP in scoping.

AI-ranked, deduplicated

Each delivery scored against your ideal customer and deduped against prior deliveries.

CRM-ready

Webhook, API, or file drop, in your field schema.

New business registration leads, straight from the registries

Every new company starts with a public filing. State and county registries record the entity name, formation date, registered agent, and address — and from that moment the clock is running. The new owner is picking a bank, an insurance agent, a payroll provider, a card processor, and a dozen suppliers, usually within the first weeks of operating.

Most teams buy that moment from a list broker. The problem is structural: by the time a registration lands in a rented database, it has been aggregated, resold, and dialed by everyone else who rents the same rows. Recordpipe works differently. We build a collection pipeline against the registries in your target geography and deliver registrations as they publish — to you, in your schema, on your cadence. The output is not shared inventory. It is a feed only you receive, shaped by filters only you defined.

New LLC lists and incorporation feeds built around your ICP

A raw registry dump is mostly noise for any one seller. Holding companies, single-asset LLCs, renewals, and out-of-state registrants bury the entities you actually want. The filters are where a custom feed earns its keep:

  • Entity type — LLCs, corporations, DBAs, nonprofits, or any mix.
  • Industry signals — name patterns, stated purpose, and classification fields where jurisdictions publish them.
  • Geography — one metro, one state, or every state you sell in, unified into one schema.
  • Registered-agent patterns — separate owner-operated filings from bulk-formation traffic, or target the reverse.

Filters are set during scoping and encoded into the pipeline, so every delivery arrives pre-cut to your definition of a good account. The AI analysis layer then scores each row against your ideal customer profile and dedupes it against everything we have already sent you.

What fresh actually means in new business data

Vendors say fresh; few define it. Our definition is simple: your feed moves when the sources move. Registrations are collected as jurisdictions publish them — daily where sources move fast, weekly rollups where they do not — and each delivery carries the source publication date so your reps can see the timing for themselves. There is no aggregation queue between the registry and your CRM, because the pipeline is yours.

Timing is the entire economics of this category. A new business a few days into existence takes the call and has not signed with anyone. The same record after it has cycled through the resale chain is a voicemail. The infrastructure behind this runs at enterprise scale — over one million public records processed nightly — but each client pipeline is scoped, filtered, and delivered individually.

Owner names, addresses, and what we will not sell you

New business registrations are public records, and we deliver what the public record contains: entity names, owner and officer names where the jurisdiction publishes them, registered agents, and mailing addresses. Those are real contact points, filed by the business itself.

What we do not do: scrape private contact data, append personal emails or cell numbers, or run people-search lookups. Contact points come as published in public filings; if you want enrichment on top, that is your call and your vendor. This keeps your feed clean from a compliance standpoint and keeps you out of the gray zone that burns sending domains and phone reputations. Raw public data, not consumer reports — we are not a CRA, and any use case that touches eligibility decisions gets compliance review at intake.

What a delivery looks like

FieldDescription
legal_nameEntity name exactly as registered
entity_typeLLC, corporation, DBA, LP, nonprofit — as filed
formation_dateDate the registration was filed or became effective
jurisdictionState or county where the entity registered
registered_agentAgent of record, useful for separating bulk-formation filings
principal_addressBusiness or mailing address as published in the filing
officers_membersOwner, officer, or member names where the jurisdiction publishes them
industry_signalClassification or stated purpose where available, plus AI-inferred category
source_published_atWhen the record appeared at the source — your freshness audit trail
fit_scoreAI ranking against your ideal customer profile
How teams use it

In the field.

Commercial insurance agencies

A regional agency's producers can open each morning with a ranked list of businesses formed in their counties — before those owners have a BOP, workers' comp, or commercial auto policy anywhere. First licensed conversation on the account tends to write the account, and a registration feed makes being first repeatable.

Merchant services and payments teams

A merchant services ISO can filter formations toward retail, food service, and trades — the entity types that need card processing on day one. Reps call while the owner is still comparing processors instead of trying to displace an installed one, which changes both close rates and attrition math.

Business banking and payroll sales

A bank's small-business team can route new formations by branch territory, so each banker sees openings in their own footprint. The first operating account, credit card, and payroll relationship are usually decided in the same month the entity is formed — the feed puts bankers in that month.

B2B suppliers and service firms

Accounting firms, IT providers, signage and equipment suppliers can each take the same statewide pipeline with different filtered views — one collection effort, several teams, each seeing only entity types and industries that match what they sell.

New business list, new business data, new business filings: a custom feed vs a rented list

A rented list is shared inventory. A pipeline is an asset: exclusive filters, consistent schema, and a cadence competitors can't match. Fixed-price from $5,000; $500 scoping shows you a sample from your exact target geography first.

Which states can you cover?
Tell us your target geography in the form — jurisdiction-by-jurisdiction feasibility is exactly what scoping answers, with a sample from your actual target states.
How is this different from LeadsPlease, Experian, or a list broker?
Those are shared databases: you rent rows that every competitor can rent too, aged by the aggregation chain. This is your own collection pipeline — exclusive filters, records delivered as they publish, in your schema, into your stack. A list is inventory; this is an asset.
How soon after a business registers does it show up in my feed?
As the jurisdiction publishes it. Where sources move fast that means daily deliveries; elsewhere, weekly rollups. Every row carries its source publication date so you can audit freshness yourself.
Do you provide owner emails and phone numbers?
We deliver contact points as published in public filings — owner and officer names, registered agents, mailing addresses. No scraped private contact data; enrichment is your call, with the vendor of your choice.
Can you dedupe against our existing CRM?
Yes. Deliveries are deduped against prior deliveries by default, and during onboarding we can suppress against an export of your current accounts so reps only see net-new.
Do you filter out shelf companies and bulk formations?
That is one of the most useful filters we build. Registered-agent patterns, address reuse, and naming signals let the pipeline separate owner-operated businesses from bulk-formation traffic — or target the reverse if that is your market.
What does it cost to find out if my geography works?
Scoping is $500, credited to your contract, and delivers a sample from your exact target geography within 5 business days. Ongoing feeds are fixed-price contracts from $5,000.